DigitalBPJ.com | WU-Yi Tea Experiment POST 2: Changing DNS… Preparing for Site
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18 Nov WU-Yi Tea Experiment POST 2: Changing DNS… Preparing for Site

Posted at 08:00h in Affiliate Marketing, Domain Names, General, Ways to Make Money by
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We are creating a weight loss niche website and showing you the phases of doing so.  Today, we concentrate on a few more variables that we have to plan for, as well as work to get our servers ready for a website.

In our first post at http://locovoco.com/blackinternetmarketing.com/wu-yi-tea-experiment-planning-wuyitv-weight-loss-site-post-1/-/Black-Internet-Marketing/2008/10/31/, we were able to work through the reasoning of why WUYI tea would be our next weight loss information site.
To reiterate, the water cooler talk was very important, as we have heard many people talking about this product.  Also, at the time of the first post, 10/31/08, there were only 157,000 results in the
1.8 Million Results for WUYI

1.8 Million Results for WUYI

Google Search Engine for the term “Wuyi”.  This was an attractive number for us, as the results competition for our approach to organincally promoting the page via search engine results would have been easier.

Now, the SEO game has changed.
There are over 1.8Million results.  This increases the complexity of optimizing the sites for good search engine results.
So our optimization efforts will have to be a “Best Shot” for this website launch.

The Details

  • Domain Name: Wuyi.tv was purchased.  It was the only TLD (top level domain) that was available from a base level of including the term WUYI.  Plus, there were no other domain names in the top search results EXCEPT the main manufacturing company.  This may be of benefit to search engine results.
  • The Server: We will be hosting with Hostgator.com.  As we discuss in our post entitled “Web Hosting for 1 Penny“, Hostgator provides a great hosting service.

For the rest of this post, we concentrate on changing the DNS of the domain name to point to the server.

DNS.

In easiest explanation, the DNS helps to redirect a name towards a server address called an IP.  An IP address can be a very long number based on the following number layout:  111.111.111.111.

Challenge… Can you memorize the following number:  206.190.60.37?

This is the IP address for yahoo.com.  So you can type http://206.190.60.37 or http://yahoo.com .  Your choice!  What DNS does is associates yahoo.com to the server with the address of 206.190.60.37.

Today, we are going to:

  1. Login to the control panel of our domain name registrar.
  2. Change the DNS values to the IP addresses of the servers at Godaddy.com where we will install the Wuyi.TV site.
  3. Allow up to 48 hours for “propagation” to occur.  This means, in laymen’s terms, that the all of the “directions and turns” that a request for the site www.wuyi.tv must make in the World wide web, must be carved out in those first 2 days.  Normally, it is done within hours…

Next steps… In post 3, we are going to load a landing page or some sort of site on the server hosting www.wuyi.tv and start the SEO optimization.  We will most likely start a blog or some sort of dynamic page site, that will allow us to get good SEO value, while changing the content on a frequent basis.

We are also going to talk about the affiliate program that we applied to in anticipation of promotions.

Here we come WuYi!

For our other WuYi Tea Experimental posts:

WU-Yi Tea Experiment: Planning WUYi.TV Weight Loss Site | POST 1

WU-Yi Tea Experiment POST 2: Changing DNS… Preparing for Site

WU-Yi Tea Experiment POST 3: Creating a Simple Site for SEO Aging

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