22 Feb Sparky Interactive Idea! Champion Spark Plugs Online Self Help

Thousands and Thousands of lawn and gardening machines will get new spark plugs this year.  Over the past burst of Spring-like temperatures in the Atlanta area, I have purchased at least 5 of these new plugs.

As a self-professed lawn and gardening guy, I take pride in maintaining my own lawn and the tools that I have to use to maintain them.

But KUDOS to the Champion brand Interactive and Digital team!

Recently, at the local Home Depot, I could not find an associate to save my life!  However, in smaller print on some of the boxes of spark plugs, I saw the link to this site:  http://getchampion.mobi/

The general call to action was something like, “find your own spark plug” .  Now, while I found that the site itself was a little hard to find my product’s spark plug, I do understand the data that Champion has to help to present is immense!

Honestly, I was able to find my Ryobi’s spark plug without completing the wizard that the site offered, but Kudos still the same.

Notes To Champion:

To make the Spark Plug find a little easier, I would start with the NAME or BRAND of the machine first.  Starting with the general type of machine was hard, even on my iphone.

Set up your A/B test for your mobile site and see if you can see a difference in full serving of part numbers comparatively.

Again, Kudos Champion for stepping into the Self Service Digital space.