16 Apr M.A.R.T.A. Transit Digital Advertising… More Expensive Without Tracking?
Interactive marketing mavens should obsess about campaign performance indicators. This should include ON and OFFline campaigns...
14 Apr Google Website Optimizer A/B Tests: Downloadable, Distilled Outline of Necessary Items
So, in setting up an experiment recently for a campaign, I decided to give a very distilled A/B Test outline to team members. Enjoy, and hope your landing page optimization goes well! Also, if this formatting does not appear correct, here is the link to...
14 Apr The Blackberry Mobile Phone Application For WordPress
So if you have ever been out and about and decided that you want to do some "MoBlogging", then it may be time for you to install the Blackberry app for Wordpress. The alternative to NOT installing the app is clear - (Browsing to the...
13 Apr Twitter Ads Hit the Tweet Search Results: Will You Click?
Twitter Ads started today and looks like it will be a play on results similar to Sponsored Listings on Search Engines. I would have imagine that they will look similar to the following artistic expression mocked up by MOI. I would say that I would be...
13 Apr Reliable Hosting on a Dime. Or Maybe a Penny
Alright Troopers...
12 Apr You’re a Tool: Review of Unbounce.com
Every so often, you find a tool that is just plain cool. Unbounce.com has done an awesome job at "...
11 Apr Twitter Test… Adding Blog Posts to Twitter
Twit this kiddo. Testing out my new widgets to update Twitter with blog content. Pretty nifty! Just so you know, I am using POST TO TWITTER. You can get more information about the plugin by doing a search in your Wordpress Add Plugin module OR by...
31 Mar New Interactive Marketing Definition Needed for Old School Bounce Rates?
We've been looking at amazingly low bounce rates on landing pages for a particular campaign that we are working on. The bounce rate is below 15% on a site with the following: NO Top level or side navigation elements 6 page footer elements, including 4 boring items...
16 Nov African American Internet Marketing Summit
Target Market News will host the 2009 African American Internet Marketing Summit on Thursday, Nov. 19th in Chicago at the Wyndham Hotel downtown. The ...
27 Apr Twitter Over Capacity?
More and more, the monetization of social networks has become the talk of many online, ecommerce strategists. This image shows Twitter OVER Capacity! The other day, I saw this and thought I would take a picture...