30 Jul 95.63% Click Through Rate?!
When is the last time that you have achieved a 95.63% click through rate? This is from a CJ.com affiliate promotion...
When is the last time that you have achieved a 95.63% click through rate? This is from a CJ.com affiliate promotion...
Interactive Marketers are sometimes faced with placing banners on multiple marketing sites. Sometimes they are owned by the Marketer or the organization they represent. Other times, they are posting banners on distributed networks. I have used OPEN X as a solution to both of these...
A recent colleague was talking to me about the clickthrough rate of his ads on a targeted niche market site. By looking at just the number of click throughs, he was able to make a blanket statement about the inefficacy of his banner ads. Interactive...