I was at a training recently and the trainer put up two amazing stats that we as digital marketers "know", but overlook.
96% of site visitors to a given website leave without doing the action that the site owner wanted thm to do.
70% of shoppers abandon...
Wow! This past Sunday, I finished the Advanced Test for Search Advertising. Two tests had to be completed in order to qualify for the Individual Google Certification.
Google Advertising Fundamentals Exam: This exam covers basic aspects of AdWords and online advertising, including account management and the...
Posted at 12:00h
in
Tools
by jbrand
I believe in putting good karma out into the atmosphere. But I have confidence that I will be selected to drive the Cr48 during a pilot program. So confident, that I am putting the link out there for YOU to apply also!
http://www.google.com/chromeos/pilot-program-cr48.html Go for it!...
Posted at 19:27h
in
Campaigns,
Life,
SEO
by jbrand
One of my career advisors told me that I needed to be "Googleable". (Now, say it 10 times!) Today alone, I've learned that someone with my name was arrested and another guy with my namesake plays in the NFL!
So with all of the cool "Brandon...
Today, I was pleasantly surprised when I started a Google Search and in an AJAX-style, it started throwing back results dynamically based on the words I was typing!
Here is the video...
I never could get the gist of this new technology. I loved the fact that it was a hot mix of MicroBlogging and email, yet again, never could get it down.
Did you ever try Google Wave? Read the article here: http://googleblog.blogspot.com/2010/08/update-on-google-wave.html...
Referrers are important on many different fronts. Social media opportunities serve as good incoming link bait for the rest of your web site content.
As for a Source and Medium listing of this blog, the following referral sources...
As many of you know, I am a HostGator.com fan. They have powered many of my sites for years now. I used to be a major advocate for a local Atlanta web hosting company, and sent them plenty of checks. However, since their service went...
Posted at 23:01h
in
Analytics,
General,
How To
by jbrand
To me, one of the most important landing page Key Performance Indicators, is the BOUNCE RATE! The bounce rate, in layman's terms, is basically the number of site visits that come to your landing page and BOUNCE (like Tigger off of Winnie the Pooh) off...
Posted at 10:12h
in
General
by jbrand
[caption id="attachment_470" align="alignnone" width="495" caption="Google Shows MLK Love"][/caption]...